GUIDE / COMPARISON

Real estate AI CRM and follow-up tools (2026)

Compare real estate platforms that help teams manage leads and follow-up.

3 tools reviewed · Last updated 2026-10-14 · No ratings or rankings

How to choose

CRM and follow-up platforms differ in how much they bundle. Decide whether you want one platform for leads, website and CRM, or a CRM that connects to the tools you already use.

All-in-one or openBundles are convenient but harder to leave. Open platforms integrate with other tools but need more setup.
Pricing transparencySeveral platforms quote by team size or require a sales call. Ask for total monthly cost including add-ons.
Automated outreach rulesAutomated texts, calls and email are regulated. Confirm consent handling and opt-out support before enabling them.
Data portabilityCheck how you export contacts and history if you leave.

At a glance

Tool	Type	Pricing	Best for
Assist CRM	Software	From $107/month	Solo agents who want follow-up automation in a simple CRM.
Follow Up Boss	Software	14-day free trial	Teams that want a central CRM that connects to lead sources and other tools.
Lofty	Platform	See vendor for pricing	Agents and teams who want one vendor for CRM and website.

Compare the first 3 side by side

All tools in this guide

Software

Assist CRM

CRM and assistant features for real estate teams.

From $107/monthView profile

Software

Follow Up Boss

Real estate CRM with lead organization and follow-up tools.

14-day free trialView profile

Platform

Lofty

Real estate platform with CRM and vendor-described AI agents.

See vendor for pricingView profile