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Assist CRM vs Follow Up Boss vs Lofty

Vendor-published details side by side. No ratings and no rankings.

Attribute	Assist CRM	Follow Up Boss	Lofty
Category	CRM & follow-up	CRM & follow-up	CRM & follow-up
Type	Software	Software	Platform
Best for	Solo agents who want follow-up automation in a simple CRM.	Teams that want a central CRM that connects to lead sources and other tools.	Agents and teams who want one vendor for CRM and website.
Pricing	From $107/month$107/month Core and $152/month Pro shown; confirm team/AI inclusions	14-day free trialCurrent numeric pricing not verified; check vendor plans	See vendor for pricingQuote/demo required; no public numeric price found
What the vendor highlights	Automated follow-up sequences Pipeline organization and AI insights Monthly or yearly plans	Lead routing and follow-up automation Open integrations with other real estate tools 14-day free trial offered	CRM with AI-assisted follow-up IDX sites and lead generation Marketing bundles and add-on services
Worth checking	Plans listed from roughly $107/month; confirm what is included Details were flagged for recheck in this pass	Pricing varies by plan and team size Details were flagged for recheck in this pass	Some add-ons are priced separately Bundled platform means switching later can be harder
Source status	Needs recheck	Needs recheck	Needs recheck
Official site	Visit site	Visit site	Visit site

Summarized from vendor-published information. We have not independently tested performance.